Here are the basic terms related to activities and licences used in Dashboard Home.
Total Users - total users in the system on the preceding day
Activated Users - percentage of users that have logged in at least once in the last 30 days measured on the preceding day
Monthly Active Users - active users in the last 30 days measured on the preceding day
Weekly Active Users - users active in the last seven days measured on the preceding day
Daily Active Users - users active yesterday
Engagement Rate - ratio of monthly active users to activated users
User Stickiness - percentage of monthly users that were also active within the last 24 hours
Contributing Users - users that wrote a post or a comment in the last 30 days
Posts Created - new posts created in the last 30 days
The reason why we only present some indicators measured yesterday is because we want to show the data for completed days. If we presented them for the current day, every morning the indicators would be showing heavily in red, for example -50-60% value for Daily Active Users and that would be confusing for our customers.
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